Resources
Articles
Simple, practical ideas and advice to help you start building and refining your brand.
3 reasons why email marketing is still so successful
Before you write off email as old-fashioned, consider this: email marketing is still one of the most effective marketing tactics out there.
How to choose your brand colours
If you’re not sending the right signals with your brand colours, let’s figure out which ones will best represent you
5 things to look for when you need a graphic designer
If you need a graphic designer to make your brand sparkle, here are five things you need to know before you hire one.
5 things to look for when you need a copywriter
If you need a copywriter to write for your business, how do you know if they’re right for you?
5 things to look for when you need a web designer
Unless you’re super design-savvy, you’re going to need a web designer.
If you don’t back up your website files, it’s your fault
If you lose all of your precious files, this is going to sound harsh: you’ve only got yourself to blame.
What does an exceptional business look like?
If it’s going to go the distance, can lowering your expectations actually make your business better?
Why you shouldn’t try to serve everyone
Try to serve everyone and you’ll find yourself losing clients.
5 reasons why you’ve got writer’s block
If you’re stuck for words, here’s five reasons why – and what you can do to fix it.
Is there a case for cheap design?
Cheap design is usually bad, but it doesn’t have to be.
Why growing your business takes time
You’re doing great, so be kind to yourself – the struggle is part of the journey.
5 mistakes coaches make on their website
Not including a photograph of yourself can really put customers off.
How to create an awesome ‘About’ page
Implement these tips and yours will stand out from the crowd.
10 ways to write engaging website copy
Say bye-bye to long-winded, hard-to-follow website content.
3 reasons why you shouldn’t have a newsletter
And a few reasons why you should.
Why your idea doesn’t have to be unique to succeed
Inspiring people with awesome ideas who tell themselves: “It’s all been done before…”
Do you think all our websites are similar?
Here’s why our websites are different, in all the ways that matter.
Launching a course – what’s involved?
3 things you need to know before launching a course.
5 reasons to choose a coaching niche
Believe us, it can make a huge difference to your coaching business.
How to identify your ideal client
When you sit down to serve or work with your client you're thinking about them. Their life, their problems, and their needs. You're not sitting in front of them thinking about a generic group of 30 to 40-year-olds who shop at Aldi, have a dog, have two-and-a-half...
3 reasons for coaches to ditch the paper diary and go digital
And book more coaching clients in the process.
5 alternatives to blogging that will boost your website traffic
If blogging makes you come out in a cold sweat, here are five alternatives you can try instead.
Why you need to hire a copywriter
12 reasons why hiring a copywriter is good for your business.
Why people are bouncing straight off your website
The answer might be so simple, you’ve not even considered it. To find out what and how to fix it, read on!
Critical decisions you need to make before building your website
A zero-bullshit guide to building a business website that actually works.
How to choose your coaching niche
Start working with the clients you really want to work with.
The simple changes we made to increase website traffic
Because relying on referrals will only help your business grow so far…
5 reasons why customers leave your website
And five coaches who are making theirs stick around!
Coaches: Here’s why you should put prices on your website
Putting prices on your coaching website is a decision every coach has to go make. Here’s why we think it’s a no-brainer.
How to choose a name for your coaching business
What’s best, creating a branded ‘business’ name or using your ‘personal’ name? Here’s some tips to help you choose the perfect name for your coaching business.